May 24, 2022  
2020-2021 Undergraduate Catalog 
    
2020-2021 Undergraduate Catalog [ARCHIVED CATALOG]

Communication: Digital Media, B.A.


Students who earn a Bachelor of Arts in Communication will be prepared to work in today's global communication network in a broad range of fields, including public relations, corporate communication, social media management, convergent journalism, advertising, marketing, and sales, as well as for churches and Christian ministries.

The Digital Media concentration is designed for students who seek careers in traditional media (television, print, radio) as journalists and content producers, as well as for students who wish to prepare for rapidly expanding opportunities in new media (digital marketing, social media, web development). Students completing the digital media concentration will learn skills such as website development, social media management, and video production. They may work in jobs related to web analysis, content development, social media management, and digital editorial/blogging.

Degree Requirements (120 Cr. Hrs.)


University Core Requirements (41 Cr. Hrs.)


University Core Curriculum (Traditional)  

Specified Course Requirements:

  • Intercultural Inquiry: FOR LANG 112 or higher

Major Core Requirements (30 Cr. Hrs.)


Eighteen of these hours are required of all Communication majors and 12 are specific to the Digital Media concentration.

Major Core Electives (12 Cr. Hrs.)


Students may take any other Communication (COM prefix) course as a major elective. (At least six hours must be at the 300 or 400 levels.)

General Electives (37 Cr. Hrs.)


Suggested Eight Semester Sequence


Third Semester (15 Cr. Hrs.)


Fourth Semester (15 Cr. Hrs.)


Fifth Semester (15 Cr. Hrs.)


Sixth Semester (15 Cr. Hrs.)


Seventh Semester (14 Cr. Hrs.)


Eighth Semester (14 Cr. Hrs.)