Jul 06, 2022  
2020-2021 Undergraduate Catalog 
    
2020-2021 Undergraduate Catalog [ARCHIVED CATALOG]

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MKT 450 - International Marketing

3 Cr. Hrs.
A study of the roles and responsibilities of marketers in the international marketplace. The course examines the effects of culture, politics, trading blocks, and competition on the development and implementation of marketing programs that cross national boundaries.
Prerequisite(s):  MKT 331 .



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