Apr 19, 2024  
2020-2021 Undergraduate Catalog 
    
2020-2021 Undergraduate Catalog [ARCHIVED CATALOG]

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MKT 350 - New Product Development

3 Cr. Hrs.
Study of how firms and organizations go about effectively developing new products and bring them to market or to their customers.
Prerequisite(s):  MKT 331 .



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