Apr 18, 2024  
2019-2020 Graduate Catalog 
    
2019-2020 Graduate Catalog [ARCHIVED CATALOG]

Add to Portfolio (opens a new window)

BUS 555 - Marketing Management

3 Cr. Hrs.


This course is designed to equip the students with the concepts and principles necessary to make market oriented business decisions and to enable students to plan, design and critique marketing promotional materials and campaigns within the framework of an ethical perspective. Prerequisite(s): BUS 515         Financial Management  &

BUS 550         Operations and Management



Add to Portfolio (opens a new window)